Not all podcasts are created equal. Many people begin podcasts to give their business a boost, but a negative show is pointless--and there are a great number of real terrible podcasts. I learned this from my personal experience as the host of a podcast, The Nightly Rant, and being a guest on more … [Read more...] about How to Ensure People Take Your New Podcast Seriously
Podcasts conduct many interviews. Because of the flexibility of podcasting, remote interviews are the norm. At the same time, it can be quite difficult to get great audio while doing a remote interview. Skype for Remote Interviews Skype has become a very common tool for podcasters recording … [Read more...] about How to Record a Remote Podcast Interview
Shows like Serial represent a major moment for the podcast medium. The Obama interview on WTF is another amazing moment for podcasting. Back in 2009, there was nothing like "Serial" for other podcasters to use as a model. Most of us are not going to have the same audience as that of the show Serial. … [Read more...] about Why Content Marketers Should Be Podcasting
How many podcasts are there? According to Apple Podcasts, there are approximately 525,000 podcasts active currently. The number of Americans listening to podcasts has nearly doubled in the past 9 years and is projected to continue to grow into the foreseeable future. Because interest in … [Read more...] about Podcast Advertising: The Good, the Bad and The Ugly
Every podcast uses music in some aspect of the production. Most of us use music in our intro and outro and possibly even in our commercials. The proper use of music is important as getting on the wrong side of copyright laws can land you in hot water fast. Dangerous Misconceptions There are … [Read more...] about Be Careful, Music Can Land You in Hot Water!